Your channel team cannot build 20+ years of relationships in Francophone Africa from headquarters. We already have them. Commission on success only — you pay nothing until a deal closes. There is no rational reason to say no. Which is exactly why each category position closes quickly.
Situation: Francophone Africa is digitalising fast — banking, telecoms, e-government. Tension: No challenger vendor has a local presence. Distributors push commodity catalogues. Decision-makers have compliance mandates and no appropriate solution. Action: Bridgehead qualifies the best C-level opportunities and connects them to challengers. Result: First-mover advantage in a $1.44B market — before your competitors know it exists.
ANSSI-CI created in 2024. Senegal Digital 2050 strategy. COBAC banking compliance deadlines in Cameroon. Every month you wait, a competitor reads the same signals. Bridgehead already has the relationships, the pipeline and the qualified integrators. We get you to first meeting in weeks — not quarters.
Each delivered opportunity includes: organization profile, named decision-makers, detailed needs analysis, estimated budget, timeline, and local regulatory context. Not a lead — a qualified dossier ready for your pre-sales team.
No cold outreach. We introduce your solution to a CIO or CISO we know personally — by name, by relationship, with context. Your team walks in introduced and expected — no cold outreach, no unsolicited pitch.
We co-facilitate first meetings in French, translate your pitch into local regulatory and cultural context, and close the gap between your value proposition and the decision-maker's reality. You focus on the technical — we handle the field.
We have a network of certified integrators in CI, SN and CM capable of deploying and operating your solutions locally — in French, with field support. You don't build a channel; you inherit one.
Monthly structured report on each opportunity: status, next steps, risks, estimated close date. Full visibility on your Francophone Africa pipeline — no black box, no radio silence.
You pay nothing until the contract is signed. No upfront fees, no retainer, no minimum commitment. Our model is built around your success — if we don't close, we don't earn. That is not generosity; it is how the model works.
| Contract type | Indicative commission | Opportunity protection |
|---|---|---|
| License / SaaS — Year 1 | 15–20% | 24 months |
| Renewal (years 2–4) | 5–10% | 24 months |
| Professional services | 10–15% | 24 months |
| Multi-year contract (3 years+) | 12–18% | 24 months |
Final rates are set by written agreement before commencement of commercial activities.
MSSPs operate and deliver security with their own solutions — they are your competitors, not your relay. Distributors push catalogues and take margins. Bridgehead is a Market Development Partner: strictly intermediary, neutral by design. We don't deploy, don't invoice end clients, don't choose the solution for you, and don't build our own brand at your expense. We are your ambassador on the ground — and we only earn when you do.
7 categories. 1 active vendor each. The position is exclusive — and continuously evaluated on client feedback and independent market analysis. A 20-minute qualification call is all it takes to find out if your category is open. No pitch deck required.
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